Why real fur is better than faux fur?



Fur is a natural and sustainable material. It is beautiful, warm, durable, and can be handed down for generations, before it is ultimately returned to the ecological cycle of nature.


The report confirms that natural fur biodegrades in landfill conditions, whereas fake fur does not. Just like other natural materials, mink and fox fur started to biodegrade immediately.  Biodegradation of the fake fur never started. When it came to the disintegration test, the natural fur samples fell apart with the skin disappearing and hair remaining.  The fake fur discoloured but did not disintegrate at all.
This means that natural fur will never clog landfills or break down into micro plastics, but will return to nature without harming the environment.


Real fur is long-lasting. It’s true – fur garments have an extraordinarily long-life span and can be enjoyed for several decades. What’s more, re-use of fur is common, with garments being passed down from generation to generation or sold second-hand. Repairing and re-modelling of fur garments is also popular, supporting the use of fur for as long as possible.


Fur is biodegradable and has much less impact on landfills and oceans than plastic-based synthetic textiles.




One plastic fur (average weight 2210 grams) is equivalent to….


8840   plastic cigarette filters (442 packs of cigarettes)


5525   meters of fishing line


4420   plastic straws


4018   meters of plastic baling twine


3683   plastic food bags


3315   meters of plastic string


737     plastic cups


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